The Directory of Major Malls (DMM) is a data provider that maintains a catalog of major shopping centers across North America. Its dataset includes information such as center size, tenant composition, and other characteristics that may support site selection and market analysis efforts.
Use Cases
Analysing shopping centers for vacancies to determine the viability of potential retail spaces.
Determine if a shopping center’s anchors and smaller tenants make a good fit for the type of retail space you have in mind.
Methodology
The Directory of Major Malls (DMM) compiles its data using a mix of direct submissions, public records, and independent research. Information such as Gross Leasable Area (GLA), tenant rosters, center classifications, and ownership details is typically provided by shopping center owners, developers, and property managers. This is supplemented with publicly available sources, including mall websites, industry publications, press releases, and government property records.
DMM also conducts field visits to validate and enhance its dataset. On-site observations help confirm physical characteristics and provide visibility into tenant activity.
Attributes
The shopping center attributes in DMM’s directory include:
GLA
Center Type
Levels
Parking
Address Details
Format (Open/Closed)
Date Opened
Is there space available?
Ownership Information
Tenant lists broken out by anchor and categories.
Limitations
Data Reliability & Currency: Because much of the data is self-reported, it may not always be independently verifiable. Not all property owners or managers respond to data requests, and public information can be incomplete or outdated.
Shadow Anchors: The dataset does not include shadow anchors, which may impact full tenant visibility in some centers.
FAQs
How often is the Data updated?
Updated twice a year, in January and July.
What is the coverage?
United States and Canada, point-level data.
Can I see all the stores in the shopping center?
Each center has a list of Anchor tenants.
What are the licensing options for DMM in Sitewise?
If you require this data offline then a full subscription will be required, alternatively there are two online subscriptions available:
DMM Lite
This includes basic info like address, GLA, center type, owner info.
DMM Full
This includes specific chain locations within a center, and whether space is available in that center.
How can I get DMM data added to my account?
To add any of these online subscriptions to your account, feel free to contact the Sitewise team.
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